Paris: Collection de Père Castor, Flammarion Éditeur, 1935. Side-stapled coloring book, measuring 8.5 x 9 inches: . Printed in red, orange, yellow, and green on stiff black paper, with colored illustrations facing identical uncolored plates. Light edgewear and occasional stray mark to wrappers, small price label affixed to final page. With: Flammarion facsimile reissue.
First edition of Hélène Guertik’s iconic 1935 coloring book of vegetables. Along with fellow Russian émigrés Alexandra Exter, Feodor Rojankovsky, and Nathalie Parain, Guertik revitalized French picture books in the 1930s, introducing an avant-garde visual sensibility into the popular children’s market. With her saturated backgrounds and striking use of color, Guertik’s activity books for Flammarion remain high spots of popular modernism. Text in French. A near-fine example, offered with a fine copy of the 2009 facsimile reissue.